Pinogy has built POS software for pet stores since 2006, with deep roots in inventory, supplier integration, and the largest pet product database in the industry. Its product family is unbundled — POS, Websites, and Marketing are sold as separate but integrated products.
eTailPet takes the opposite approach, bundling POS, website, e-commerce, grooming scheduling, Astro Loyalty, and pet-specific retail workflows into one platform.
The choice usually comes down to whether you want a retail-deep system you assemble, or a full pet store operating system that ships ready to run.
Last updated: June 2026
*The $750 setup fee covers data migration and configuration, and is rebated in full after you go live and process payments.
Pinogy has built pet retail software since 2006, with deep roots in inventory, catalog, and supplier integration.
The PIDB is the largest single pet product database in the industry. The product family is unbundled — POS, website, and marketing are sold as separate but integrated products, with a free Starter tier and a Premium POS plan at $79/month per location.
Its pet-specialist tools focus on retail and merchandising; grooming and service scheduling aren't part of the platform.
eTailPet bundles POS, native website, e-commerce, grooming and service scheduling, Astro Loyalty auto-sync, and pet-specific retail workflows (vendor credits, special orders, expiration tracking) into one platform.
The Startup plan at $99/month includes the website, the 160,000+ vendor catalog, and unlimited phone and email support — with no separate marketing or website tier to add.
Pinogy works with PIN-pad hardware, but specific compatible models and a bring-your-own policy aren't published.
Worth confirming on a demo if you have existing equipment.
Software is unbundled into three products: POS, Websites, and Marketing.
POS has two tiers — Starter is free (under 100 products, 1 device, 2 users). Premium is $79/mo per location (unlimited products/devices, 5 users, +$12/mo per extra user). The Websites product is included free with paid POS (standalone $69–$399/mo).
Marketing is quote-based. Month-to-month, 90-day money-back guarantee, no long-term contract.
Pinogy Payments offers two structures: flat at 2.5% + $0.10, or interchange+ at 0.25% + $0.15 plus interchange (with Level 2/3 data savings of 0.50%–1.10% for qualifying businesses).
Third-party processor support isn't publicly stated — confirm during a demo.
Bring-your-own-hardware is supported.
Existing pet store hardware can usually be reused, and we recommend purchasing through our premier vendor, POS Guys, for hardware service and support.
Startup $99/mo includes POS, native website, e-commerce, the 160,000+ catalog, unlimited support, and unlimited users.
Core adds grooming, Astro auto-sync, QuickBooks, and promotional tools.
Plus adds multi-location, memberships and subscriptions, in-house loyalty, and commission tracking.
Core and Plus are quote-based.
eTailPet Payments is included on all plans and is the only supported option. Flat pricing with competitive rates.
Rates are competitive. Same-day funding (including weekends and holidays) is included.
Pinogy is cheaper to start. If you're just starting out and only rely on retail sales, it's a great option.
Pinogy's price advantage is real:
What the extra $20/month on eTailPet buys:
Retail-only and under 100 SKUs, Pinogy wins on price and catalog, and it isn't close. Add grooming or anything to that workflow list, and $20 a month stops being what you're actually deciding on.
*If you encounter inaccuracies or require updates, please contact us.
Pinogy's edge is scale and supplier-cost automation: 470,000+ SKUs to eTailPet's 160,000+, with costs auto-synced from suppliers and e-invoicing built around the PIDB.
If your week is purchase orders and supplier reconciliation, that's real. What Pinogy doesn't get to claim is the ordering brain — eTailPet's Smart Order System watches what's actually selling and tells you what to reorder before you run out, then scales back when a season ends so you're not sitting on dead stock.
Pinogy wins the catalog on size; the reordering itself is a fair fight.
Pinogy doesn't do grooming. Its software is built for retail and e-commerce, and it doesn't appear in any grooming POS roundups.
So if you offer grooming, you'll need a second system next to Pinogy and will have to reconcile the two.
eTailPet books grooming right inside the POS, so your retail and grooming takings live in one place.
A whole family's pets go on a single ticket with different groomers assigned to each, and when someone cancels, QuickSnag fills the slot from your waitlist. If you take any service revenue at all, this is the line that decides it.
When food arrives expired or is recalled, eTailPet handles the vendor credit so you're not eating the loss.
Special orders are tracked from the moment a customer asks to the moment they collect.
Expiration dates get flagged before they cost you, and customer profiles remember the dog, not just the owner.
Pinogy's materials don't mention any of this, so if it matters to you, have them show it to you in the demo. eTailPet has the lot built in.
Switching POS systems can feel overwhelming. The right support shortens the learning curve and gets you back to selling faster.
Pinogy claims 24/7 US-based support and an A+ BBB rating, with a file open since 2009.
The testimonials on its own site lean hard on implementation quality and support responsiveness, and the customer base clearly stays — though there's little third-party review data (G2, Capterra) to weigh against the testimonials, so you're largely taking the site at its word.
The details that decide a migration — what's included on Starter versus Premium, data import support, training, and any setup fee — aren't published.
Pinogy also runs a reseller network, so depending on your region, your onboarding may come from a local partner rather than Pinogy directly. Both are worth pinning down on the demo, especially if you're bringing an existing inventory and customer database across.
With eTailPet, the same company that builds the software runs your setup. There's no reseller in the middle.
We migrate your data, load the catalog, set up grooming, connect Astro, and train your team, for a $750 fee that's rebated once you're live. Support is available via phone and email on every plan, from people who only work with pet stores.
That direct line matters most when something goes wrong six months in. You're calling the company that wrote the code, not a partner who resold it. Pinogy's reseller model may be a better fit if you want a local relationship, but if you'd rather deal with the source, eTailPet keeps it to one party throughout.
Both are real pet specialists, so this isn't about one being built for pets and the other not.
It comes down to what your store actually does and how much of it runs through the POS.
The only way to know if a POS works for your store is to see it handle your products, your grooming schedule, and your day-to-day.
No. Pinogy's product pages describe a retail-focused platform — POS, Websites, Marketing, the PIDB, Astro — with no grooming, daycare, or service scheduling, and it doesn't appear in any pet-grooming-POS roundup.
A store that offers grooming would run a separate booking system alongside it. eTailPet includes grooming and service booking inside the POS on the Core plan.
Pinogy's POS Premium is $79/month per location, with a free Starter tier for stores under 100 SKUs and the Websites product included; Marketing is quote-based.
eTailPet's Startup is $99/month and includes the website, e-commerce, the 160,000+ catalog, and unlimited support.
Headline pricing favors Pinogy — the real question is whether grooming and the pet-retail workflows in the rest of eTailPet's platform matter to your store.
Yes, on size. Pinogy's homepage puts the PIDB at 470,000+ products across 100+ suppliers, with automatic supplier cost updates and e-invoicing built in — a genuine asset if your week revolves around purchase orders.
eTailPet's catalog is smaller at 160,000+, covering the usual independent assortment of food, treats, toys, supplements, and accessories.
Worth noting the gap is narrower than it looks: eTailPet's Smart Order System handles the reordering side, recommending what to restock based on what's actually selling, so Pinogy's edge is catalog scale rather than the whole supply chain.
Pinogy Payments offers two structures: flat at 2.5% + $0.10, or interchange+ at 0.25% + $0.15 plus interchange, with Level 2/3 data savings for qualifying businesses.
Whether third-party processors are allowed isn't publicly stated, so confirm this in a demo if you have a processor you want to keep.
eTailPet Payments is the only supported option on eTailPet; third-party processors aren't allowed.